Artisan vs Craft Certificate in video editor – What’s the difference?

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Video editing is quickly becoming one of the most popular digital skills in Kenya. From YouTube channels and wedding productions to social media ads and documentaries, skilled editors are in high demand. If you’re planning to pursue a course in this field, you may have noticed two options: the Artisan Certificate and the Craft Certificate. But what’s the difference between them?

This article explains the key differences between an Artisan vs Craft Certificate in video editing, helping you decide which level best suits your education background, career goals, and timeline.

1. Understanding the Artisan Certificate in Video Editing

The Artisan Certificate is the foundation level of video editing training. It’s designed for absolute beginners or those with minimal academic qualifications.

Key Features:

  • Entry Requirement: KCPE or KCSE D- (minus)

  • Duration: 6 months to 1 year

  • Exam Body: NITA or internal assessment

  • Skills Covered:

    • Basic computer literacy

    • Introduction to editing software (e.g., Filmora, CapCut)

    • Cutting and trimming clips

    • Adding titles and music

    • Exporting finished videos

Ideal For:

  • Students with lower KCSE grades

  • Youth from rural areas or underprivileged backgrounds

  • Beginners looking for a quick entry into the digital media space

Goal: To prepare learners for entry-level roles such as assistant video editors or social media content editors.

2. Understanding the Craft Certificate in Video Editing

The Craft Certificate is a mid-level qualification, more advanced than the artisan level. It introduces professional editing workflows, deeper software knowledge, and media production skills.

Key Features:

  • Entry Requirement: KCSE D plain or higher

  • Duration: 1 – 2 years

  • Exam Body: KNEC, CDACC, or NITA (depending on institution)

  • Skills Covered:

    • Use of advanced software (e.g., Adobe Premiere Pro, Final Cut Pro)

    • Color grading and transitions

    • Motion graphics and subtitles

    • Audio syncing and background scoring

    • Storyboarding and basic directing

    • File management and project exporting

Ideal For:

  • Students who’ve completed high school with D or above

  • Those looking to work in TV, film, or digital content creation

  • Creators who want to start their own video editing businesses

Goal: To prepare learners for roles such as freelance editors, production assistants, or content creators.

3. Main Differences Between Artisan and Craft Certificate

Feature Artisan Certificate Craft Certificate
Academic Entry Requirement KCPE or KCSE D- KCSE D plain or higher
Course Duration 6 months – 1 year 1 – 2 years
Level of Training Beginner/foundation Intermediate/professional
Software Used Basic apps (CapCut, Filmora) Pro apps (Adobe Premiere, Final Cut)
Career Opportunities Social media editing, basic jobs TV production, freelance gigs, startups
Certification Body Mostly NITA or internal KNEC, NITA, or CDACC

4. Which Course Should You Choose?

Your choice between Artisan and Craft Certificate depends on:

  • Your academic qualifications: Artisan is open to KCPE or KCSE D-. Craft needs D or above.

  • Your goals: If you want basic editing skills fast, go artisan. If you’re aiming for professional media work or freelancing, go for craft.

  • Your time and budget: Artisan is shorter and more affordable. Craft takes longer but offers higher qualifications.

  • Your learning style: Craft involves deeper theory, scripting, and media production workflows. Artisan focuses more on hands-on basics.

5. Sample Institutions Offering These Courses

Here are some institutions in Kenya offering Artisan or Craft-level video editing:

Artisan Certificate:

  • Africa Digital Media Institute (ADMI) – Nairobi

  • NITA-approved vocational centres

  • County youth polytechnics

Craft Certificate:

  • Kenya Institute of Mass Communication (KIMC)

  • Multimedia University of Kenya (certificate-level options)

  • RVIST and other national polytechnics

  • Zetech University (TVET stream)

Always confirm the course level, duration, and certification before enrolling.

Final Thoughts

Both courses have value — the Artisan Certificate is a solid starting point for beginners, while the Craft Certificate takes you closer to professional-level editing and media production. By understanding the difference between the Artisan vs Craft Certificate in video editor training, you can confidently choose the path that fits your goals.

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