Diploma in Sales and Marketing Notes

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Module I

• Communications
• Principles and Practice of Selling
• Principles and Practice of Marketing
• Economics
• Information and Communication Technology (ICT)
• ICT Practical
• Occupational Safety & Precautions
• Entrepreneurship Education
• Business Communication
• Life Skills

Module II

• Sales Management
• Legal Aspects in Sales and Marketing
• Quantitative Methods
• Public Relations
• Marketing Management

Module III

• International Marketing
• Principles and Practice of Management
• Financial Aspects of Marketing
• Strategic Planning in Sales and Marketing
• Marketing Research
• Marketing Planning

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